Public Relations Strategist
About LIMELIGHT
Leveraging technology and the brightest minds in the business, LIMELIGHT is on a mission to boldly redefine the industry of B2B growth communications. While our roots are deeply ingrained in legal and professional services, we have ample experience and amazing clients working in financial services and fintech as well. We work remotely, however we act quickly and nimbly to respond and proactively present opportunities to all of our clients. We only work with people that we respect and genuinely care about— this sets the tone for our business and is our mantra.
Job Description
LIMELIGHT is looking for an experienced PR Strategist to support a portfolio of technology, legal, financial services and professional services client teams in the development and execution of growth communications initiatives. An ideal candidate should have at least 2 years of relevant experience in a marketing or media relations role ideally in an “outside” agency setting. Candidates must have the proven ability to identify news trends and secure high-profile media opportunities for B2B/professional services clients. This is a position with long-term growth potential and is a great opportunity for someone with solid marketing and growth communications skills who is looking to take on an active role in running day-to-day account operations.
Roles + Responsibilities
- Develop effective media pitches on timely news issues; send pitches to journalists and follow up to secure opportunities.
- Demonstrate understanding of key client information, including business strategy, industry issues, products and services, key clients and competitors.
- Provide client service administration, including preparing client status and activity reports; attending meetings, events and conference calls; tracking for and compiling media coverage; and coordinating interview scheduling.
- Research, outline, write and edit materials, including client communication, press releases and award submissions.
- Compile and maintain targeted media lists to be used for pitching; develop relationships with key journalists in person and via phone and email.
- Monitor the news and alert team members to timely issues that may be leveraged for clients and prospects.
- Conduct background research on journalists in advance of interviews and/or meetings.
- Explain policies and procedures to interns and Junior Associates and delegate account-level tasks.
Qualifications
- You have at least 2 years’ experience in a media relations role at a B2B agency and are interested in building a career working with legal and professional services clients.
- Bachelor’s degree in Public Relations, Communications or other related field.
- You want to work at a company that provides you with growth opportunities and values your opinions, perspectives and interests.
- You’re intellectually curious, creative, self-motivated and highly detail-oriented.
- You’re an avid consumer of news and are passionate about the news process.
- You have a sense of urgency, possessing the ability to multi-task while staying mindful of many deadlines.
Preferred Skills
- You have solid media relations skills and the proven ability to identify news trends and secure high-profile media opportunities.
- You’re a critical thinker and an excellent writer (must know AP Style) with strong interpersonal communication skills.
How To Apply
To apply, please email your resume and a beautifully written cover letter outlining your interests, experience and why you’d like to STEP INTO to stepinto@limelightgrowth.com.
LIMELIGHT is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and pregnancy-related conditions), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances.