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PR Is the (New) Power Move: How Big Law Can Build Influence Amid Political Pressure

PR Is the (New) Power Move: How Big Law Can Build Influence Amid Political Pressure

Apr 17, 2025 | Blog

In a world where perception drives performance and brand loyalty is built on values, public relations has become a strategic imperative—not a safety net—for today’s leading law firms. As the Trump Administration continues to spotlight Big Law in its broader political...
Redefining the ‘Art of the Deal’: How Law Firms Caught in the Sociopolitical Storm Can Adapt

Redefining the ‘Art of the Deal’: How Law Firms Caught in the Sociopolitical Storm Can Adapt

Apr 4, 2025 | News

By Erin Harrison, Chief Client Officer and co-founder of LIMELIGHT Published in The American Lawyer, April 4, 2025 Amid increasing political pressure from the Trump Administration, several major U.S. law firms are altering their business strategies—pledging pro bono...

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