By Noah Malamut, LIMELIGHT Mastering Generative Engine Optimization in 2026 Everything to Know About Generative Engine Optimization The Complete 2026 Guide of GEO for B2B GEO: How to make Your Brand Visible in AI Answers in 2026 Mastering AI Generative Engine...
By, Meg McEvoy, Vice President, LIMELIGHT We’ve reached the level of genAI maturity where the various publicly-available LLMs now have their own brand reputations, and users have preferences for a tool depending on the output they’re looking for. We’re not sure...
Why AI Tools Alone Won’t Save Law Firm Marketing—and What Will By, Kenny Gary When Anthropic released Claude Cowork, the reaction across marketing, legal, and professional services teams was immediate and visceral. This wasn’t just another model update. It wasn’t...
By Kenny Gary The future of legal marketing isn’t five years away. It’s 18 months out—and it’s accelerating. A new paper, AI 2027, authored by AI researcher Daniel Kokotajlo (formerly lead researcher at OpenAI) and collaborators, presents a provocative forecast: by...